Chris Lollini is the owner of Reputation Igniter, a one-of-kind agency that hyper-specializes in only Google Business Profile (GBP) optimization and ranking for HVAC companies. With over a decade of dedicated service to local HVAC businesses, and deep expertise in GBPs, Chris’ strategies ensure strong visibility throughout a business’ local service area aimed at driving more service calls and installs–not fancy BS marketing metrics that don’t contribute to the bottom line. His time serving in the US Navy as a nuclear engineer fostered his love for and commitment to the HVAC trade. Outside of that, he’s a devoted husband and father of three who loves to surf and snowboard whenever he finds the time.